Real Estate CRM in Saudi Arabia — Raba CRM for Developers, Brokers & Property Companies (KSA)

Real Estate CRM built for Saudi Arabia

Raba CRM gives real-estate developers, marketing companies and brokerages in KSA one Arabic-first platform for leads, sales pipeline, WhatsApp & calls, units and projects, broker commissions and executive reporting — with a dedicated account manager on every plan.

Everything a Saudi real-estate company needs in one platform

Marketing, sales, customer service, property operations and finance — connected, bilingual, and compliant with Saudi regulations.

Lead capture from every channel

Meta, Snapchat, TikTok and Google Ads leads, website forms and WhatsApp conversations land in one pipeline with automatic assignment to your sales team.

Sales pipeline for property deals

Stages built for real estate: interest → visit → reservation → contract. Reservation slips, quotes and e-signature inside the CRM.

WhatsApp Business API, built in

Official Meta WhatsApp API with templates, automated replies 24/7 and an AI assistant (Rabea) that turns conversations into opportunities.

Calls & telesales

Make and receive calls inside Raba (web and mobile) with recording, call outcomes and daily targets for telesales teams.

Units, projects & brokers

Project and unit inventory, developer relations, broker portal and automatic commission calculation.

Reporting & AI

Executive dashboards, funnel analytics and AI summaries — in Arabic and English, on web and the Raba mobile app (iOS/Android).

Why Saudi real-estate companies choose a local CRM

Generic CRMs were designed for Western sales teams. Saudi real estate works differently: leads arrive on WhatsApp and Snapchat, brokers and developers share deals, reservations happen before contracts, and compliance means Ejar for rentals and ZATCA e-invoicing. Raba CRM was built in Riyadh around exactly this workflow.

Who it is for

Real-estate developers running multi-project sales teams across Riyadh, Jeddah and the Eastern Province
Real-estate marketing companies handling campaigns and leads for several developers
Brokerages and agencies that need commission tracking and a broker portal
Property-management companies that also need rentals, maintenance and landlord accounting (see our property management software)

Arabic and English, one system

Every screen, report and notification is available in Arabic and English. Your Saudi sales team and your expat managers work in the same data, each in their own language.

Pricing

Plans start at SAR 99 per user per month, with a 14-day free trial and no credit card. Every plan includes onboarding, data migration and a dedicated account manager. Calculate your price →

Frequently asked questions

Is Raba CRM available in English?

Yes. The web app, mobile app, reports and notifications are fully bilingual (Arabic and English). Each user picks their own language.

Does it work for real-estate developers as well as brokers?

Yes. Raba covers developer sales teams (projects, units, reservations, contracts), marketing companies (multi-client campaigns and leads) and brokerages (broker portal, commissions).

Which cities do you serve?

Raba CRM is cloud-based and used across Saudi Arabia — Riyadh, Jeddah, Dammam/Khobar, Makkah and Madinah — and in the GCC. Support is in Arabic and English.

Can I migrate from Salesforce, Zoho or Excel?

Yes. We import from Excel/CSV, Salesforce, Zoho and Property Finder, and our team performs the migration for you during the trial.

How much does Raba CRM cost?

From SAR 99 per user per month (Start), SAR 179 (Growth), SAR 299 (Professional) and SAR 499 (Enterprise). 14-day free trial, no credit card, no long-term contract.